Is your golden goose protected?
October 20, 2014
by Brian Wolf

As the story goes; many years ago a poor young man heard about a merchant in a faraway town who sold geese that laid golden eggs. The poor young man yearned for a better life for himself, his bride and young children, so he inquired as to the cost of such a goose.

The merchant quoted a price that exceeded what the young man had spent on his entire education.

This, however, didn't deter him, but he knew he would need to make additional sacrifices to get his goose. The young man worked hard, and over a period of 10 years, finally had the money to buy the goose.

The merchant gladly accepted the money and delivered the goose. The merchant pointed out that his geese were very rare and that the young man was lucky that one had become available.

The goose was exactly what the young man envisioned; every day it would lay a golden egg. The eggs were easy to sell, as they were pure gold. The man and his family were soon quite rich; and, as riches go, increased their standard of living from a one-room shanty to a 40-room mansion. They had a fleet of luxury cars and did extensive entertaining and travel. Nothing could possibly be better than going to the goose house each day and finding another egg. But one day when he went to the goose house, the goose was dead. Nobody knows how or why, but the goose was dead and the golden eggs that had been arriving daily stopped completely. It wasn't long before the cars had to be sold at huge discounts and the 40-room mansion was sold at fire liquidation prices. The man and his family were back in a one-room home and having incredible trouble just putting food on the table.

A year or two later, the man was lamenting to a neighbor about his now-deceased goose. The neighbor asked, "Why didn't you give one egg a month to the Preservation of the Goose Society?" The Preservation of the Goose Society had a Goose Replacement Benefit if one's goose ever died. Had the man given one egg per month to the society, they would have replaced the dead goose with 10,000 golden goose eggs. The annual interest earned on the 10,000 goose eggs would have been more than enough to keep the cars, the 40-room mansion, and their lifestyle.

The man simply said, "I just never thought the goose would die; every day the goose provided another egg. Why would that ever stop?"

As you may have already surmised, that goose is really each of us and the investment to acquire the goose is tuition or the school of hard knocks. The Preservation of the Goose Society is a life insurance company, and the interest on 10,000 goose eggs is what they provide so that our families can remain in their lifestyle. How many of us have felt the same way as the young man. . . this will never end, so why do I need or want life insurance?

There's nothing quite like it when you can assure a widow that everything will be alright financially.

Insurance money has allowed families to retain dignity and respect in perhaps their most difficult times. The loss of the loved one is definitely real and the money provided will provide long-term financial security for the family.

Each of us makes our own decision on owning 'x' amounts of life insurance; is it worth giving up one goose egg a month in order to be certain of your financial security if the goose should die?

So there you have the story of The Goose. This story is meant to encourage everyone to think about how well they may be prepared should their goose die!

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